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iFAStTRAC 101

Recommended Reading

1.  The 7 Habits of Highly Effective People…Stephen R. Covey
2.  The E-Myth Revisited…Michael Gerber
3.  How to Get Control of Your Time and Your Life Allan Lakein
4.  Time Management From The Inside Out… Julie Morgenstern
5.  One Small Step Can Change Your Life… The Kaizen Way… Robert Maurer
6.  Winning With People...John C. Maxwell
7.  Maximum Achievement… Brian Tracy
8.  Non-Manipulative Selling… Tony Alessandra
9.  Generational Selling Tactics THAT WORK… Cam Marston
10.  Raving Fans… Ken Blanchard
11.  Conceptual Selling…Robert R. Miller
12.  New Strategic Selling…Robert R. Miller
13.  The 22 Immutable Laws of Marketing… Jack Trout
14.  Positioning…Jack Trout

iFAStTRAC 201

Recommended Reading

1.  22 Immutable Laws of Marketing…Al Ries and Jack Trout
2.  Positioning…Al Ries and Jack Trout
3.  Differentiate or Die… Jack Trout
4.  Selling The Invisible… Harry Beckwith
5.  The Best SellerD. Forbes Ley
6.  Guerrilla Marketing Excellence…Jay Conrad Levinson
7.  Maximum Influence… Kurt W. Mortensen
8.  Generational Selling Tactics…THAT WORK!... Cam Marston
9.  QBQ…(Question Behind The Question)…John G. Miller
10.  Listening: The Forgotten Skill… Madelyn Burley-Allen
11.  Close! Close! Close!… Robert Fenton
12.  How To Close Every Sale… Joe Girard
13.  Closing TacticsAndoni Lizardy
14.  Getting To YES… Negotiating Agreement Without Giving In…Roger Fisher and William Ury
15.  How to Negotiate Successfully in Real Estate…Tony Hoffman
16.  Bull’s-Eye Negotiating…Marilyn Jennings
17.  Raving Fans…Ken Blanchard
18.  Delivering Knock Your Socks Off Service…Kristin Anderson & Ron Zemke
19.  Instant Rapport… Michael Brooks
20.  Conceptual Selling… Robert B. Miller